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CPQ: exploded

October 23, 2018

channelcentral offers CPQ (Configure, Price, Quote) solutions, most of which integrate into eCommerce Sites (Web Stores). CPQ software can be viewed as a tool to Configure, Price and Quote complex products, helping companies rapidly and cheaply produce accurate quotes on configurable products and services. There are many definitions online of what CPQ means, here’s one:

http://salesconfiguration.org/key-functionality/what-is-cpq/

When CPQ is deployed into eCommerce environments it allows additional functionality and that extends the ‘acronym’. When engaging with people who are not familiar with CPQ they often query the acronym. We’ve had customers say: “your solution has Buy Now, why does the acronym stop short of that?”. It’s a good point as most CPQ systems assist search by filtering portfolios, shape demand, incentivize users, link to CRM systems, show stock and Buy Now (Add to Host Cart).

Our version of CPQ…

  • Single Sign On
  • Product Location
  • BOM Import/Paste
  • Demand Shaping
  • Configuration
  • Solution Journeys
  • Competitive (selling against)
  • Pricing
  • Bundles
  • Incentive (rewards)
  • Quotation
  • Send to CRM
  • Buy Now

Not exactly snappy but don’t discount CPQ because you think it’s just slots, bays and quotes.

One comment

  1. Great article, I think it can be very useful for an interested person.



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