
HP iQuote More Banner Ad Functions
October 5, 2011Further improvements to the way Banner Advertising displays and functions. There are many actions that are supported by Banner Adverts and for the user it is not always clear what clicking the advert will do. So now we are starting to incorporate “hover text” with each new advert. E.g. Click Here to view Supported Options.
Banner Adverts in HP iQuote can launch a new Quote, link to a page/PDF/App and open an Option Category. New to HP iQuote is a function that can search for text/parts and display the results – so an auto-search function. This is very powerful as HP iQuote Users can see a relevant option, click and add in seconds.
Example: if you want to see Microsoft ROK SKUs click on the ROK Advert (above) and HP iQuote will do the search for parts that contain ROK. If you already have Microsoft ROK in the Basket/Cart the advert won’t display. As part of this specific adverts the Development Team also limited the results to a specific number of options.
“If Marketing has one goal, it’s to reach consumers at the moments that most influence their decisions.”
Remember if you are an HP iQuote User: Banner Adverts in HP iQuote do things that save time !
Posted in Hewlett Packard, iQuote, iQuote Update, Marketing, Microsoft, Product Management, ROI | Tagged Banner Ads, HP Banner Ads, HP iQuote, iQuote Banner Ads, iQuote Feature, iQuote Update |
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